【sf-0823】 Google DeepMind, branding, 2023
Google DeepMind reached out to us to collaborate on the ambitious endeavour to redefine the visual identity of this profoundly iconic brand.
A rebrand that aimed not only at a mere cosmetic makeover but at creating an abstract visual representation that would encapsulate the intricate essence of DeepMind's visionary pursuit of artificial general intelligence (AGI).







A short but intense research phase for Google Design that purely focused on visual development. The objective of our first collaboration with Google Design was nothing less than tapping into new creative directions for Google’s outreach and finding an inspiring visual representation of the incredible UI work they have done in recent years.

【sf-0722】 Google Design, research, 2022






【sf-0323】 Beats by Dre, product photography, 2023

We had the pleasure to create the majority of the product pack shots of the new Beats Studio Buds+ and Beats Studio Pro.
















【sf-0122】 BCG, design automation, 2022

Early 2021 the Brand and Creative Strategy team at BCG reached out to us at someform Studio with an exciting proposal - not only to explore 3D imagery for BCG’s brand identity, but even more so to create a complex highly sophisticated automated design system that would enable our client to generate their own imagery on demand.









【sf-0321】 karst, stone paper, 2021

A velvet writing surface made from stone. Impossibly smooth. Impervious to liquid. Infinitely stronger. All from dust. Six animations tell a unique story of innovation for our client “Karst Stone Paper”.

























































































someform Studio GmbH
eisenbahnstrasse 5
10997-berlin
hello【at】someform.studio

someform Studio GmbH
eisenbahnstrasse 5
10997-berlin
hello【at】someform.studio